This toothpaste is so great--it's a vegan formula, and the taste is fantastic. It doesn't have that burn-your-mouth strong artificial flavor like other toothpastes. Plus, the packaging is recyclable!

My whole family loves this stuff, even the kids! I wouldnt but anything else.

I started using Tom's when I needed a travel size tooth paste. I love the taste and travel with it all the time.

Tom's makes great toothpaste, taking your teeth and health into consideration. Natural ingredients, works as well as big names.

When I first used this product it tasted and felt very strange. I can't even describe how it tasted but it felt must thinner than regular toothpaste. After using it for a month or so, I have really come to love the product. When using regular...

All natural, with no animal-derived ingredients. No animal testing. Cruelty-free! Very effective, and great taste. I especially love the peppermint! My family and I have been using this toothpaste for years with great results. Our dentist is very...

I have to say....I love trying new products, but I keep coming back to this toothpaste. Not only do I love it, but I get a lot of comments on how white my teeth are. This toothpaste smells good, tastes good, does it's job AND a bonus is that it's...

After using the 'regular' toothpastes, it's nice to find something that actually cleans your teeth! They feel smooth afterwards and stay that way all day without the sweet taste of the others.

Growing up in a hippie household, we always had Tom's. I never quite appreciated how fantastic it was until I went away to college and was confronted with chemical-laden, sugary toothpastes that made me feel like I was brushing my teeth with a pack of...

I switched to Tom's 10 years ago, and will never go back. The taste of Tom's toothpaste is refreshing and not sweet like other brands.